Sundance Kid has a wine label!

A new label is rising over the Sundance Resort horizon. The resort, owned by Robert Redford, is bringing the same kind of idea as his film festival to wines.

Just as the film festival highlights the independent voice of the filmmaker, "our wine program celebrates the independent voice of the winemaker," said Raymond Grant, executive director of the resort.

See the article, "Sundance Creates Its Own Wine Label," from Wine Spectator.